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Repoint IBM hybrid cloud link
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@ -179,7 +179,7 @@ General Information
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- Generally, the more AWS services you use, the more lock-in you have to AWS — that is, the more engineering resources (time and money) it will take to change to other providers in the future.
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- Generally, the more AWS services you use, the more lock-in you have to AWS — that is, the more engineering resources (time and money) it will take to change to other providers in the future.
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- Basic services like virtual servers and standard databases are usually easy to migrate to other providers or on premises. Others like load balancers and IAM are specific to AWS but have close equivalents from other providers. The key thing to consider is whether engineers are architecting systems around specific AWS services that are not open source or relatively interchangeable. For example, Lambda, API Gateway, Kinesis, Redshift, and DynamoDB do not have substantially equivalent open source or commercial service equivalents, while EC2, RDS (MySQL or Postgres), EMR, and ElastiCache more or less do. (See more [below](#which-services-to-use), where these are noted with ⛓.)
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- Basic services like virtual servers and standard databases are usually easy to migrate to other providers or on premises. Others like load balancers and IAM are specific to AWS but have close equivalents from other providers. The key thing to consider is whether engineers are architecting systems around specific AWS services that are not open source or relatively interchangeable. For example, Lambda, API Gateway, Kinesis, Redshift, and DynamoDB do not have substantially equivalent open source or commercial service equivalents, while EC2, RDS (MySQL or Postgres), EMR, and ElastiCache more or less do. (See more [below](#which-services-to-use), where these are noted with ⛓.)
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- **Combining AWS and other cloud providers:** Many customers combine AWS with other non-AWS services. For example, legacy systems or secure data might be in a managed hosting provider, while other systems are AWS. Or a company might only use S3 with another provider doing everything else. However small startups or projects starting fresh will typically stick to AWS or Google Cloud only.
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- **Combining AWS and other cloud providers:** Many customers combine AWS with other non-AWS services. For example, legacy systems or secure data might be in a managed hosting provider, while other systems are AWS. Or a company might only use S3 with another provider doing everything else. However small startups or projects starting fresh will typically stick to AWS or Google Cloud only.
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- **Hybrid cloud:** In larger enterprises, it is common to have [hybrid deployments](https://aws.amazon.com/enterprise/hybrid/) encompassing private cloud or on-premises servers and AWS — or other enterprise cloud providers like [IBM](https://www.ibm.com/cloud-computing/solutions/hybrid-cloud)/[Bluemix](http://www.ibm.com/cloud-computing/bluemix/hybrid/), [Microsoft](https://www.microsoft.com/en-us/cloud-platform/hybrid-cloud)/[Azure](https://azure.microsoft.com/en-us/overview/azure-stack/), [NetApp](http://www.netapp.com/us/solutions/cloud/hybrid-cloud/), or [EMC](http://www.emc.com/en-us/cloud/hybrid-cloud-computing/index.htm).
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- **Hybrid cloud:** In larger enterprises, it is common to have [hybrid deployments](https://aws.amazon.com/enterprise/hybrid/) encompassing private cloud or on-premises servers and AWS — or other enterprise cloud providers like [IBM](https://www.ibm.com/it-infrastructure/us-en/hybrid-cloud/)/[Bluemix](http://www.ibm.com/cloud-computing/bluemix/hybrid/), [Microsoft](https://www.microsoft.com/en-us/cloud-platform/hybrid-cloud)/[Azure](https://azure.microsoft.com/en-us/overview/azure-stack/), [NetApp](http://www.netapp.com/us/solutions/cloud/hybrid-cloud/), or [EMC](http://www.emc.com/en-us/cloud/hybrid-cloud-computing/index.htm).
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- **Major customers:** Who uses AWS and Google Cloud?
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- **Major customers:** Who uses AWS and Google Cloud?
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- AWS’s [list of customers](https://aws.amazon.com/solutions/case-studies/) includes large numbers of mainstream online properties and major brands, such as Netflix, Pinterest, Spotify (moving to Google Cloud), Airbnb, Expedia, Yelp, Zynga, Comcast, Nokia, and Bristol-Myers Squibb.
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- AWS’s [list of customers](https://aws.amazon.com/solutions/case-studies/) includes large numbers of mainstream online properties and major brands, such as Netflix, Pinterest, Spotify (moving to Google Cloud), Airbnb, Expedia, Yelp, Zynga, Comcast, Nokia, and Bristol-Myers Squibb.
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- Azure’s [list of customers](https://azure.microsoft.com/en-us/case-studies/) includes companies such as NBC Universal, 3M and Honeywell Inc.
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- Azure’s [list of customers](https://azure.microsoft.com/en-us/case-studies/) includes companies such as NBC Universal, 3M and Honeywell Inc.
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