Merge tags are tags that are replaced before sending out the message. The format of the merge tag is the following: [TAG_NAME] or [TAG_NAME/fallback] where fallback is an optional text value
used when TAG_NAME is empty.
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Merge tag
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Description
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[RSS_ENTRY]
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content from an RSS entry
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{{#each mergeTags}}
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[{{key}}]
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{{value}}
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{{/each}}